FALL ’19 – WINTER ‘20
1. WHY AM I NOT FOUND IN GOOGLE? Web Veteran Dale Shadbegian leads a discussion on SEO (Search Engine Optimization) or “how to get found in google”. The discussion will include strategy, best practices, and how to hire a professional if SEO is the right choice for their organization. Attendees will take home powerful tips they can implement immediately to help them get found.
DATE: OCTOBER 29.
LOCATION: FALMOUTH CHAMBER OF COMMERCE
2. ALL THOSE HR THINGS YOU ABSOLUTELY, POSITIVELY NEED TO DO. No matter what size company you run, chances are that at some point you will face an HR issue that exposes your business to risks of financial, reputational and other loss. This workshop will explore the top ten HR practices that are relatively simple to manage and go a long way to guarding against these risks. Participants will leave this workshop with a list of the basic steps they should be taking to avoid legal trouble on the HR front.
DATE: NOVEMBER 19.
LOCATION: UPPER CAPE TECH
3. GROW YOUR BUSINESS THROUGH SOCIAL MEDIA. Effective use of social media is a must for businesses in today’s world. This workshop will cover a number of basic social media tools for small businesses. Topics will include an overview of the most popular social media networks, general guidelines on what will be attractive content on those networks and how to post it, and how to use basic analytics to gauge effectiveness of your social media efforts. Participants will leave this session with a number of tips and tricks for the effective use of social media, including on content and posting.
DATE: DECEMBER 3
LOCATION: MASHPEE PUBLIC LIBRARY